The Changing World of Internet Marketing

Do you have an Online Marketing Strategy?

As technology changes there are an ever increasing array of methods and channels for your business to Be Found More Online, but every business is unique and not all approaches and channels are right for all businesses.

It’s also no longer effective to only focus on just one or two channels and ignore the others. For example, a company which only focuses on SEO or email marketing is increasingly going to fall far behind their competitors who are spreading their effort and budget across multiple channels.

It’s also important to understand that many channels interrelate and impact the success of others. Google, for example, now includes ‘social signals’ in determining your placement in their organic search results. Google also puts more importance on Local (Map) results when a consumer performs a local search.

  • Are you getting the most from your PPC campaigns?
  • Are you being Social? If so, is anyone listening?
  • Are you able to effectively measure your ROI?
  • Are you tracking the right KPI’s for your business?
  • Do you know which campaigns are working and which aren’t?
  • Is local search important to you? If so, can you be found?

I invite you to explore the rest of this website and then if you didn’t answer “Yes” to all the questions above or just feel you need to Be Found More then let’s chat!

My personal experience spans more than 20 years of both offline and online marketing and I have been immersed in the online world since the mid-1990’s. Together with other local experts I (we) can provide a full range of website marketing and web development services including:

Pay Per Click Certified Management

Search Engine Optimization (SEO)

Local Search Optimization

Mobile (Smartphone) Marketing

Web Analytics Analysis 

WordPress Development, Hosting and Management

Professional Web Design and Redesign Services

Email Marketing and Mailing List Management

Gay and Lesbian Niche Marketing and Consulting

Motion Graphics and Video Marketing

 

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Testimonials

It was a pleasure working with Mike. He has a deep knowledge and understanding of the industry, laid out simple processes for us to implement that improved our Google traffic. Absolutely recommend him to any business online.

Shane Simpson
EZP Web Hosting